Xov xwm rau lub Kaum Ib Hlis 22nd, eBay Ads Lub Tebchaws Yelemees tau tshaj tawm "2023 Christmas Kev Tshawb Fawb Kev Tshawb Fawb Txog Kev Lag Luam", nthuav tawm cov ncauj lus tseem ceeb rau lub caij Christmas xyoo no hauv lub tebchaws Yelemes thiab Germans kev siv nyiaj. Daim ntawv tshaj tawm pom tias ntau dua ib nrab ntawm cov neeg German (57%) tos ntsoov yuav siv sijhawm zoo nrog lawv tsev neeg thiab cov phooj ywg hauv qab tsob ntoo Christmas xyoo no. Cov kev cia siab loj heev rau cov hnub so noj mov, Christmas kho kom zoo nkauj, ncuav qab zib thiab cov khoom ci yog ua rau kev muag khoom loj hlob hauv cov khoom muaj feem xyuam ntawm eBay Lub Tebchaws Yelemees.
Txoj Kev 1: 2023 Christmas khoom plig yuav nyob ntawm tus nqi, zoo thiab kev paub
Daim ntawv ntsuam xyuas qhia tau hais tias tus nqi, kev ua tau zoo, kev paub dhau los thiab cov haujlwm tseem ceeb tshwj xeeb rau cov neeg siv khoom German thaum yuav khoom plig Christmas xyoo no. Tshwj xeeb tshaj yog, 30-39 cov neeg siv khoom muaj hnub nyoog tau them nyiaj tshwj xeeb rau tus nqi khoom plig Christmas (34%), thaum cov menyuam muaj hnub nyoog 18-29 xyoo muaj txiaj ntsig zoo (32%) thiab cov kev paub dhau los (22%) ntau dua. Ntxiv nrog rau kev txo nqi txaus nyiam, hais txog kev ua tau zoo thiab hwm tus cwj pwm ntawm cov khoom hauv cov lus piav qhia thiab cov lus qhia kuj tseem ceeb rau kev tsav tsheb rau cov neeg muag khoom.
Raws li eBay cov ntaub ntawv, cov khoom plig kub tshaj plaws Christmas hauv German kev lag luam xyoo no feem ntau suav nrog: VR tsom iav, txhuam hniav hluav taws xob, Bluetooth hais lus, puzzles / kev kawm cov khoom ua si, lub caij ntuj no tsho, Christmas sweaters, thiab lwm yam.
Txoj Kev 2: Soaring muag rau Christmas kho kom zoo nkauj thiab chav ua noj ntawm eBay
Lub ntsiab lus rau Christmas 2023 nyob rau hauv lub teb chaws Yelemees yog cov phooj ywg thiab tsev neeg rov los sib sau ua ke thiab txaus siab rau lub sijhawm so kom txaus ua ke. Raws li cov ntaub ntawv tshawb fawb, 18-29 cov tub ntxhais hluas German xyoo (73%) tshwj xeeb yog tos ntsoov rau lub caij Christmas zoo nrog tsev neeg thiab cov phooj ywg, 30-39 xyoo (36%) muaj kev cia siab tshaj plaws rau Christmas noj hmo , thiab 40-49 xyoo laus (21%) tshwj xeeb tshaj yog nyiam Christmas decorations. Ntawm eBay Lub Tebchaws Yelemees, qhov kev thov rau Christmas kho kom zoo nkauj thiab khoom siv hauv chav ua noj tau nce tsis tu ncua txij thaum lub Yim Hli kawg, thiab kev muag khoom yuav tsum nce siab thaum lub sijhawm "Black Friday Week" thiab thawj lub lim tiam ntawm Advent.
Sab saum toj-muag Christmas decorations: Christmas tablecloths, Christmas teeb, teeb hlua, Advent calendars, Christmas ntoo & decorations, nativity figures, rooj / txee dai kom zoo nkauj, qhov cub decorations, scented tswm ciab, thiab lwm yam.
Kub-muag chav ua noj & cov cuab yeej ua noj: qhov cub & qhov cub accessories, steamer pots, mixers, cookie cutters, wine rack, thiab lwm yam.
Txoj Kev 3: Kev ntseeg siab hauv khw yuav txhim kho cov neeg yuav khoom hluas
Daim ntawv tshaj tawm pom tias kev cia siab rau kev yuav khoom ntawm 18-29 xyoo cov tub ntxhais hluas cov neeg yuav khoom hauv lub teb chaws Yelemees tau txhim kho loj heev. Lawv txoj kev xav ntawm cov neeg siv khoom rau Christmas yog qhov zoo dua li qhov nruab nrab, nrog 11% npaj yuav khoom plig ntxiv rau xyoo no piv rau xyoo tas los. Tsis tas li ntawd, cov tsev neeg uas muaj menyuam yaus kuj npaj yuav siv nyiaj ntau dua rau khoom plig Christmas xyoo no (6%).
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